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Treeplla
Treeplla tripled their review response rate in 3 weeks by leveraging AppTweak's App Reviews Manager
LOOKFANTASTIC
How LOOKFANTASTIC Secured a Top 10 Ranking in the UK Charts
IE Business School
How IE Business School researched the impact of ASO (+12% downloads)
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App Download Estimates Explained by our Data Scientists
As pioneers of the app store marketing industry, AppTweak has accumulated 10+ years of app store data (hundreds of millions …
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Discover the book that has transformed ASO strategies for industry-leading apps around the world.
Enhance your ASO expertise and transform your career with an AppTweak certification.
Discover our latest app marketing articles, tips, news and interviews.
September 1, 2024
Google Play Custom Store Listings & How to Use Them
Understand how Google Play’s custom store listings work & read our tips to get the most out of this feature.
August 26, 2024
Optimize Creatives for UA Strategies in Mobile Gaming
Get expert insights on how to optimize your creatives for UA strategies in mobile gaming.
August 20, 2024
App Store Optimization 2024: News & App Store Updates
Stay up to date about all recent developments in ASO and the app stores in 2024.
June 20, 2024
Apple WWDC 2024: Key ASO Updates for App Developers
Discover the key ASO updates from Apple WWDC 2024.
June 19, 2024
UA’s Future: Google’s Privacy Sandbox vs. Apple’s SKAN
Discover why Google Privacy Sandbox & Apple’s SKAN are crucial for mobile marketers.
June 18, 2024
Top 10 Mobile Ad Trends Every Marketer Should Know
Discover the top 10 mobile ad trends every app marketer must know about!
April 22, 2024
Discover 10 Hidden Gems on AppTweak to Boost Your ASO
Discover these 10 hidden gems on AppTweak to help boost your ASO.
February 15, 2024
Leveraging the App Stores as a True Marketing Channel
Understand how mobile marketers can maximize their impact by leveraging the app stores as a true marketing channel.
January 31, 2024
Apple’s Response to EU’s DMA & its Impact on iOS Developers
Here are our key takeaways on how Apple plans to comply with the DMA’s new rules.
January 29, 2024
How Do Mobile Games Use Custom Product Pages (CPPs)?
Discover how mobile gaming apps are leveraging custom product pages on the App Store.
January 11, 2024
ASO Trends to Look Out For in 2024
Discover the interesting trends already at play in ASO that are worth keeping an eye on in 2024.
January 8, 2024
7 Tips to Create an App Preview Video that Converts
Keep these expert tips in mind to create an effective preview video for your app/game.
December 1, 2023
Mobile Games Icon Trends by App Store Categories
Discover the predominant icon design & color trends for top 50 mobile games in different categories.
November 14, 2023
ASO Tips & Trends for Travel and Lifestyle Apps
Discover the key trends that shape travel and lifestyle app marketing.
October 30, 2023
How to Leverage Marketing Mix Modeling & ASO for App Growth
Discover how the marketing mix model and ASO provide mobile marketers powerful insights to grow their app.
October 20, 2023
Mobile App Icon Trends by App Store Categories
Read this blog to gain key insights into the top 50 apps in various categories on the app stores.
August 20, 2023
Improve Creatives’ Performance for Mobile Gaming Ad Campaigns
Discover how to create captivating ad creatives for your mobile game.
August 16, 2023
Complementing ASO with Paid Media Campaigns
Discover how aligning ASO and paid user acquisition can help boost your app’s CVR.
August 9, 2023
Average App Conversion Rate per Category [2023]
Discover the conversion rates of each major app category on the US App Store and Google Play.