Keyword Impact Tracking & Monitoring

  • Stay on top of keyword rankings
  • Measure impact of keyword optimization
  • Feel confident leveraging the best keywords for your app
Keyword Impact Tracking & Monitoring
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Stay on top of your app’s visibility, reach & organic installs

AppTweak is proud to own the most complete keyword optimization features on the market. Improve your keyword rankings & get ahead of competitors with an effective keyword monitoring strategy.

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KEYWORD RANKINGS & VISIBILITY HISTORY

How do I track keyword rankings & compare visibility?

Leverage our monitoring tools to track keyword performance over time & identify the keywords you’ve gained/lost rankings for. Use the Visibility Score to quickly compare visibility with competitors.

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KEYWORD IMPACT

What’s the impact of this metadata update on downloads?

Our Keyword Impact metric helps you easily & accurately estimate download growth after a metadata update or ASO event. Simply indicate two before/after dates — we’ll highlight the growth in organic installs driven by each keyword.

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BRAND VS. GENERIC

How many installs come from my brand marketing vs. ASO?

65% of App Store downloads are driven after a keyword search. Around 50% of these searches are for generic keywords. On AppTweak, analyze & monitor your brand/generic keyword performance, compare with competitors, and better understand the factors driving your app’s installs.

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Case Study

Superscale increased organic downloads on Google Play by +450% with ASO

Read the whole story
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Grow your apps & games with data-driven insights

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app store marketing, aso