Mastering Apple Search Ads: Everything You Need to Know
Did you know that a surprising 66% of top apps are missing out on a huge opportunity by not running in-app events?
Whether you’re a seasoned user or just getting started with Apple Search Ads, explore this guide for best practices to create effective campaigns, optimize bid performance, and boost your app downloads.
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What you'll find inside
What is Apple Search Ads?
Get an introduction to Apple Search Ads and where on the App Store ad placements can show.
Why should you leverage Apple Search Ads?
Understand how leveraging Apple Search Ads can help you get an edge over your competitors.
Tips & best practices for effective Apple Search Ads campaigns
Find step-by-step guidance on creating effective campaigns, optimizing bids, targeting the right keywords, and leveraging the synergies between Apple Search Ads and ASO.
