App Market Insights

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  1. Mobile Games Icon Trends by App Store Categories
    App Market Insights

    December 1, 2023

    Mobile Games Icon Trends by App Store Categories

    Discover the predominant icon design & color trends for top 50 mobile games in different categories.

    Madeleine Hoy Madeleine Hoy
  2. ASO Tips & Trends for Travel and Lifestyle Apps
    App Market Insights

    November 14, 2023

    ASO Tips & Trends for Travel and Lifestyle Apps

    Discover the key trends that shape travel and lifestyle app marketing.

    Suleika Vanmaele Suleika Vanmaele
  3. How to Leverage Marketing Mix Modeling & ASO for App Growth
    App Market InsightsGuest Insights

    October 30, 2023

    How to Leverage Marketing Mix Modeling & ASO for App Growth

    Discover how the marketing mix model and ASO provide mobile marketers powerful insights to grow their app.

    Dana Kang Dana Kang
  4. Mobile App Icon Trends by App Store Categories
    App Market Insights

    October 20, 2023

    Mobile App Icon Trends by App Store Categories

    Read this blog to gain key insights into the top 50 apps in various categories on the app stores.

    Taya Franchville Taya Franchville
  5. Improve Creatives’ Performance for Mobile Gaming Ad Campaigns
    App Market InsightsGuest Insights

    August 20, 2023

    Improve Creatives’ Performance for Mobile Gaming Ad Campaigns

    Discover how to create captivating ad creatives for your mobile game.

    Mafe Roig Mafe Roig
  6. Complementing ASO with Paid Media Campaigns
    Advanced ASOApp Market InsightsGuest Insights

    August 16, 2023

    Complementing ASO with Paid Media Campaigns

    Discover how aligning ASO and paid user acquisition can help boost your app’s CVR.

    Marcos Barceló Marcos Barceló
  7. Top Growth Hacks for Mobile App Retargeting Campaigns
    App Market InsightsGuest Insights

    August 1, 2023

    Top Growth Hacks for Mobile App Retargeting Campaigns

    Dive into these top growth hacks for running successful app retargeting campaigns.

    Angela Humphrey Angela Humphrey
  8. Unlock New App Market Data: AppDNA in Market Intelligence
    App Market InsightsProduct Updates

    July 13, 2023

    Unlock New App Market Data: AppDNA in Market Intelligence

    For mobile marketers, making sure your app performs well in its market requires a deep understanding of trends and user …

    Georgia Shepherd Georgia Shepherd
  9. 10 Mobile App Monetization Strategies
    App Market InsightsGuest Insights

    June 27, 2023

    10 Mobile App Monetization Strategies

    Dive into these 10 mobile app monetization strategies for your mobile app or game.

    Raquel Ríos Raquel Ríos
  10. 10 Tips to Optimize Your App Paywall
    App Market InsightsGuest Insights

    June 12, 2023

    10 Tips to Optimize Your App Paywall

    Keep these 10 tips in mind to successfully optimize your app paywall.

    Bomee Lafitte Bomee Lafitte
  11. Google I/O Announcements 2023: Recap
    Advanced ASOApp Market InsightsArtificial Intelligence (AI)Google Play

    May 12, 2023

    Google I/O Announcements 2023: Recap

    Read this blog recap about the biggest announcements from Google I/0 2023.

    Simon Thillay Simon Thillay
  12. 10 Ways to Drive Traffic to Your App
    App Market Insights

    May 4, 2023

    10 Ways to Drive Traffic to Your App

    Boost traffic to your app with these proven strategies.

    Valeria Rusu Valeria Rusu
  13. 5 Tips & Insights to Grow Your App
    Advanced ASOApp Market Insights

    April 28, 2023

    5 Tips & Insights to Grow Your App

    Dive into these expert tips to drive growth to your apps in the app stores.

    Taya Franchville Taya Franchville
  14. Recap & Insights: 2023 App Marketing Conference in India
    App Market InsightsEvents

    April 25, 2023

    Recap & Insights: 2023 App Marketing Conference in India

    Read this recap of the insightful speaker sessions at App Marketing Conference 2023 in India hosted by AppTweak.

    Rachana Pinto Rachana Pinto
  15. Mobile App Retention Tactics for Subscription Apps
    App Market InsightsGuest Insights

    March 29, 2023

    Mobile App Retention Tactics for Subscription Apps

    Read these effective tips on app retention to build a loyal user base.

    Nataly Aleksakhina Nataly Aleksakhina
  16. The Importance of Concept Validation in App Development
    App Market InsightsGuest Insights

    March 27, 2023

    The Importance of Concept Validation in App Development

    Discover how concept validation is crucial for app development.

    Senni Nurmi Senni Nurmi
  17. Mobile Gaming Market Trends 2023: GameDNA Report
    App Market InsightsProduct Updates

    March 14, 2023

    Mobile Gaming Market Trends 2023: GameDNA Report

    Download this report to find advanced data on the mobile gaming market, powered by AppTweak’s unique game taxonomy, GameDNA.

    Georgia Shepherd Georgia Shepherd
  18. Impact of FIFA World Cup 2022 on the App Stores
    App Market Insights

    December 23, 2022

    Impact of FIFA World Cup 2022 on the App Stores

    In this blog, we will look at the impact of FIFA 2022 on the app stores.

    Ian Pernia Ian Pernia
  19. Impact of Black Friday on Shopping Apps [2022]
    App Market Insights

    December 1, 2022

    Impact of Black Friday on Shopping Apps [2022]

    As we enter the heart of the shopping season in 2022, Black Friday hit a record online spending despite inflationary …

    Anthony Ansuncion Anthony Ansuncion