App Store Marketing Blog

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  1. App Screenshot, Icon, Video Size Guidelines for iOS & Android
    Advanced ASO

    September 3, 2023

    App Screenshot, Icon, Video Size Guidelines for iOS & Android

    Discover the size and format guidelines for app visuals on iOS and Android.

    Georgia Shepherd Georgia Shepherd
  2. AppsFlyer Integration Now Available in Reporting Studio
    Product Updates

    August 24, 2023

    AppsFlyer Integration Now Available in Reporting Studio

    Reporting Studio, one of AppTweak’s most powerful new products, allows you to build custom app performance reports that combine all …

    Antoine Bentin Antoine Bentin
  3. A comprehensive guide to Google Play Store optimization
    Google Play

    August 22, 2023

    A comprehensive guide to Google Play Store optimization

    Check out these best ASO practices on Google Play to boost your app downloads.

    Justin Duckers Justin Duckers
  4. Improve Creatives’ Performance for Mobile Gaming Ad Campaigns
    App Market InsightsGuest Insights

    August 20, 2023

    Improve Creatives’ Performance for Mobile Gaming Ad Campaigns

    Discover how to create captivating ad creatives for your mobile game.

    Mafe Roig Mafe Roig
  5. How to Conduct Effective App Keyword Research on AppTweak
    Keyword Research

    August 18, 2023

    How to Conduct Effective App Keyword Research on AppTweak

    Learn how you can use AppTweak to discover valuable keyword opportunities for your app.

    Lucas Riedinger Lucas Riedinger
  6. Complementing ASO with Paid Media Campaigns
    Advanced ASOApp Market InsightsGuest Insights

    August 16, 2023

    Complementing ASO with Paid Media Campaigns

    Discover how aligning ASO and paid user acquisition can help boost your app’s CVR.

    Marcos Barceló Marcos Barceló
  7. Which Factors Influence App Rankings on the App Store?
    Advanced ASO

    August 3, 2023

    Which Factors Influence App Rankings on the App Store?

    Discover the key factors that influence App Store rankings.

    Emily Sugrue Emily Sugrue
  8. Top Growth Hacks for Mobile App Retargeting Campaigns
    App Market InsightsGuest Insights

    August 1, 2023

    Top Growth Hacks for Mobile App Retargeting Campaigns

    Dive into these top growth hacks for running successful app retargeting campaigns.

    Angela Humphrey Angela Humphrey
  9. 6 Ways to Use Reporting Studio to Measure App Performance
    Advanced ASOProduct Updates

    July 24, 2023

    6 Ways to Use Reporting Studio to Measure App Performance

    Reporting is essential to mobile marketing; the most successful app and game companies regularly evaluate the impact and ROI (return …

    Antoine Bentin Antoine Bentin
  10. Unlock New App Market Data: AppDNA in Market Intelligence
    App Market InsightsProduct Updates

    July 13, 2023

    Unlock New App Market Data: AppDNA in Market Intelligence

    For mobile marketers, making sure your app performs well in its market requires a deep understanding of trends and user …

    Georgia Shepherd Georgia Shepherd
  11. How to Analyze Apple Search Ads Performance?
    Search Ads

    June 29, 2023

    How to Analyze Apple Search Ads Performance?

    Measure campaign performance with ASA Analytics & use Search Ads Manager for data-driven insights.

    Suleika Vanmaele Suleika Vanmaele
  12. 10 Mobile App Monetization Strategies
    App Market InsightsGuest Insights

    June 27, 2023

    10 Mobile App Monetization Strategies

    Dive into these 10 mobile app monetization strategies for your mobile app or game.

    Raquel Ríos Raquel Ríos
  13. Key ASO Tips for Your App Growth
    Advanced ASOGuest Insights

    June 20, 2023

    Key ASO Tips for Your App Growth

    Consider these key ASO tips to take your app or game to the next level!

    Mariia Chernoplyokova Mariia Chernoplyokova
  14. CPP Explorer: Custom Product Pages Insights on AppTweak
    Advanced ASOProduct UpdatesSearch Ads

    June 20, 2023

    CPP Explorer: Custom Product Pages Insights on AppTweak

    With CPP Explorer, visualize any app’s CPP in seconds and find new inspiration to increase App Store visibility.

    Lucas Riedinger Lucas Riedinger
  15. iOS 17 Announcements: What Does Apple Have in Store for ASO?
    Advanced ASO

    June 14, 2023

    iOS 17 Announcements: What Does Apple Have in Store for ASO?

    Check out these biggest iOS 17 announcements that will have an impact on ASO.

    Simon Thillay Simon Thillay
  16. Apple Search Ads: Do’s & Don’ts to Manage Your ASA Campaigns
    Advanced ASOSearch Ads

    June 14, 2023

    Apple Search Ads: Do’s & Don’ts to Manage Your ASA Campaigns

    In this blog, we highlight best practices and pitfalls to avoid to help you get the most from Apple Search …

    Justin Duckers Justin Duckers
  17. ASO Conference 2023 Part 2 Recap: Advanced Topics in ASO
    Advanced ASOEvents

    June 12, 2023

    ASO Conference 2023 Part 2 Recap: Advanced Topics in ASO

    Discover the main insights from the ASO Conference, where we look closely at AI, ASO for crypto apps, and iOS …

    Simon Thillay Simon Thillay
  18. ASO Conference 2023 Part 1 Recap: ASO Fundamentals
    Advanced ASOEvents

    June 12, 2023

    ASO Conference 2023 Part 1 Recap: ASO Fundamentals

    Read this blog recap for insights & takeaways at the 6th ASO Conference in Berlin.

    Simon Thillay Simon Thillay
  19. 10 Tips to Optimize Your App Paywall
    App Market InsightsGuest Insights

    June 12, 2023

    10 Tips to Optimize Your App Paywall

    Keep these 10 tips in mind to successfully optimize your app paywall.

    Bomee Lafitte Bomee Lafitte