Most Popular Dating Apps per Country
Dating apps are a popular solution for those looking for a date on Valentine’s Day. In the run-up to the big day, which are the most popular dating apps of 2022?
We have rounded up the top-performing dating apps across the United States and Europe (France, Germany, United Kingdom, Italy, and Spain) to get some spicy market insights for you!
Tinder and Bumble – the most downloaded dating apps across the US and Europe
Source: apptweak.com – Download estimates for the top 10 most popular dating apps in the United States, United Kingdom, France, Germany, Italy, and Spain between August 8, 2021 and February 8, 2022.
Tinder is the most downloaded dating app of the past 6 months, with an incredible high of 66.1K daily downloads across the US and Europe, just one week before Valentine’s Day.
Bumble and Badoo closely run after Tinder. With a strong boost of downloads at the beginning of 2022, Bumble was dangerously close to Tinder.
Match Group dominates the dating space
Match Group, which counts Tinder, Hinge, Plenty of Fish, OK Cupid, Meetic, Match.com, and a few more niche players in its portfolio, dominates the dating space. According to our estimates, the Match Group accounts for more than 56% of total downloads, taking the majority of the pie. Magic Labs, which owns Bumble and Badoo, accounts for 33% of total downloads.
Source: apptweak.com – Download estimates for the top 10 most popular dating apps in the United States, United Kingdom, France, Germany, Italy, and Spain between August 8, 2021 and February 8, 2022.
Downloads for dating apps grew 32% in January 2022
Source: apptweak.com – Growth in download estimates for the top 10 most popular dating apps in the United States, United Kingdom, France, Germany, Italy and Spain in January 2022 vs December 2021.
The overall downloads for dating apps grew by 32%, with Meetic growing the fastest. Downloads more than doubled in January, accounting for a growth of 106%. Thanks to this fast growth, Meetic is closing the gap with Badoo.
Badoo is more popular than Bumble in Europe
Tinder is one of the top 3 most popular dating apps across the US, UK, Germany, France, Spain, and Italy. Bumble, the other leading app in North America, is generally not among the most popular apps in Europe. Instead, Badoo tops the charts. Over the past 6 months, Badoo was the most popular dating app in France, Spain, and Italy.
Source: apptweak.com – Download estimates for the top 3 most popular dating apps in the United States, United Kingdom, France, Germany, Italy, and Spain between August 8, 2021 and February 8, 2022.
In the UK, Hinge reached the top 3. Hinge focuses on relationships rather than hook-ups, and matches users with people they share Facebook friends with.
In Germany and Italy, Lovoo is among the most popular. Lovoo, based in Germany, aims to match people based on personality and location, so they can meet like-minded people in their area.
Happn, a popular French app, matches users with people they have crossed paths with.
Meetic, another French dating app and owned by the Match Group, did not make it to the top 3 in France, but they did in Spain.
All data was gathered from AppTweak’s App and Market Intelligence features. Sign up for our 7-day free trial to access this huge pool of data and conduct your own market research.